The design of a course site has an impact on how students view materials. The structure and hierarchy of the site tell the students how they should sort out the concepts. The writing style of the instructor indicates how the students should approach the topic and the instructor. The choice of fonts and colors reveals the mood, intensity and emotion which put a frame of mind around the subject matter to enhance learning. Suitable use of emphasis and quantity of the content make it easier for students to absorb the material, and appropriate links and their placement help expand the horizon and promote the growth and exchange of ideas.
URL: http://vudat.msu.edu/lookandfeel